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The New Enemy of The Fitness Industry I Jarrod Saracco

The New Enemy of The Fitness Industry I Jarrod Saracco

Health Club Doctor Jarrod Saracco is a guest on the Escape Your Limits podcast in July 2023 talking about tough topics some shy away from.

Pete Moore of the HALO TALKS podcast interviews health club industry expert, Jarrod Saracco at IHRSA 2023.

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The New Enemy of The Fitness Industry I Jarrod Saracco
01:07:22

The New Enemy of The Fitness Industry I Jarrod Saracco

On this week’s episode of the Escape Your Limits podcast, our guest is Jarrod Saracco, an industry veteran who at the age of 17 gained his first accreditation as a PT and by 18, had established himself as the youngest medical exercise specialist in the United States, specializing in pre and post rehab. In 2020, Jarrod became COO of World Gym International, responsible for the commercial and operational success of 225 facilities across 15 countries. Whilst in this role he continued to grow his full-service Health Club Doctor consultancy brand. Today, Jarrod’s work takes him all over the world, working directly with club operators to maximize profits and accelerate business growth, as well as sharing his experience and insights via keynote speeches at international conferences and trade shows. Today, Jarrod Saracco talks about: ● A controversial fitness industry news story hitting the headlines. ● The importance of having tough conversations in order to drive change. ● Both the generational and cultural shift taking place within fitness. ● The positive, and negative role media can play in ‘PR-ing’ the industry . ● The fear of voicing an opinion in case of criticism. ● The power of gym culture. ● The power our industry has to impact change. This is a thought-provoking conversation and we'd love your thoughts on it. To learn more about Jarrod Saracco, click here: https://www.healthclubdoctor.com/ ====================================================== Subscribe to our channel and turn on your notifications so you never miss a new video when its published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness Linkedin: https://www.linkedin.com/escape-fitness #escapefitness #escapeyourlimits #jarrodsaracco #fitnessindustry #media #socialmedia #gymculture #strengthtraining #femalefitness 0:00 Intro 3:09 The media is the enemy to the fitness industry 4:37 Increase of women hitting the gym 9:40 Leaders setting an example to live healthily 14:06 Tougher conversations make for tougher people 18:09 The power of gym culture 23:53 Why we should be setting our own rules 28:20 Pockets of competition within the industry 33:26 The resilience of the fitness industry 39:35 The growth of strength training 46:49 Social media’s influence on training 1:00:13 What Jarrod is focusing on next
America's Fitness Masterminds Part 2 | SIBEC North America 2022
01:25:54

America's Fitness Masterminds Part 2 | SIBEC North America 2022

On this weeks episode of the Escape Your Limits podcast, Escape Fitness continues their journey at Sibec in Coronado, California where Matthew Januszek meets with multiple founders and CEOs of various fitness studios across the United States. Sibec is an unparalleled way to do business. A key component to a successful business is the ability to develop a network of industry partners – suppliers who can provide products that can serve the best interests of the fitness and fitness club management from throughout the country to be able to network and share best practices. SIBEC creates the platform to foster these relationships--the event combines a forum of one-on-one meetings with great networking activities for the perfect combination to promote business relationships. He was able to sit down with The Chief Strategy Officer of REGYMEN FITNESS & Co-Founder of The Covery Wellness Spa, Edward Navan, The President, CEO, and Founder of Fitness Project, Bryan Murphy, The Senior Director of Fitness of Fitness Formula Clubs, Jon Baraglia, and The Chief Operating Officer at World Gym International, Jarrod Saracco. These guests explain why recovery centers are gaining more traction in the fitness industry, why interest in functional training has increased overall, and why social aspects are considered key in joining a gym. To learn more about REGYMEN FITNESS, click here! https://regymenfitness.com/ To learn more about Fitness Project, click here! https://fitnessproject.us/ To learn more about Fitness Formula Clubs, click here! https://ffc.com/ To learn more about World Gym, click here! https://www.worldgym.com/ 0:00 Intro 0:40 Edward Navan - REGYMEN FITNESS 18:55 Jon Baraglia - Fitness Formula Clubs 36:30 Jarrod Saracco - World Gym International 55:04 Bryan Murphy - Fitness Project ====================================================== Subscribe to our channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFi... Shop gym equipment: https://escapefitness.com/shop ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escape-fitness
Pain to Gain: Recovery Strategies For The Gym Industry | World Gym Convention 2022
01:23:14

Pain to Gain: Recovery Strategies For The Gym Industry | World Gym Convention 2022

On this week’s episode of the Escape Your Limits Podcast, we are recording from Downtown LA at the World Gym International Convention. With a brand-new management team, they have identified what they think are some of the biggest trends they need to be investing in for their future. The event brought together over 200 business owners, entrepreneurs and suppliers including some top experts to talk about the future. Escape Fitness was one of the event sponsors and allowed us to record a series of short interviews from some of the talented people speaking at the event that include: • Dr. Paul Bedford the retention GURU to share some of his latest research about about keeping people in gyms • Jarrod Sarraco talking about how to future proof your business • Dennis Yu discussing the recent changes in digital marketing world and sharing some of the new strategies very few people are utilizing • And finally Sal Pellegrino from Peleton Commercial who provides a manufacturers perspective on the changes we are seeing in the industry Please enjoy this special episode from the World Gym Convention in LA. To learn more about World Gym, click here! https://www.worldgym.com/ 0:00 Intro 1:04 Jarrod Sarraco 7:32 Dr. Paul Bedford 21:51 Dennis Yu & Gavin Lira 40:16 Sal Pellegrino 52:14 Jeanie Jaber Chehayeb 1:00:50 Samuel Young 1:11:55 Nicole Vahey ===================================================== Subscribe to our channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness Shop gym equipment: https://escapefitness.com/shop ====================================================== Facebook: https://www.facebook.com/Escapefitness Instagram: https://www.instagram.com/escapefitness Twitter: https://www.twitter.com/escapefitness LinkedIn: https://www.linkedin.com/company/escape-fitness #fitnessindustry #fitnesspodcast #worldgym
Episode #419:Anticipating the Next Big Idea: Staying Ahead in the Fitness Industry With Jarrod...
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Episode #419:Anticipating the Next Big Idea: Staying Ahead in the Fitness Industry With Jarrod...

Live from the floor of the March 2023 IHRSA Trade Show in San Diego, Pete Moore sat with long-time fitness industry veteran Jarrod Saracco, Founder of the Health Club Doctor, to discuss the challenges and opportunities in the industry. This wide-ranging conversation touched on a ton including the importance of finding qualified and committed employees, and what are some of the key metrics to be aware of around unit economics. Jarrod also offered some great advice on understanding the marketplace and the needs of your customers before building your business. If you're looking for the next big idea, you don't want to miss his tips on how to stay ahead of the game! On recruiting, he states, "One of the biggest problems in the industry, and I think in the world right now, is finding qualified employees. It's disappeared . . . some people don't want a real job. They don't want to come to work. That's a big problem." And because Jarrod has served in nearly every position one can have in a fitness club, he's keyed into the "smaller" things as well that, unfortunately seem to have also disappeared. He's a fan of the personal touch and adding some personality to what you're doing. He states, "If you want to use Chat GPT, or you want to use AI to write messaging, that's fine. But you better edit it and put some personality and love into it and still pick up that phone. The effort sometimes is worth a heck of a lot more than the outcome." This episode is a must-listen for anyone interested in the future of the HALO sector! Some key moments: [00:01:49] Fitness career at 16, now consulting entrepreneur. [00:03:16] Transition from training to consulting, learning daily. [00:07:04] Advisory and consulting roles explained briefly. [00:09:41] Challenge: Finding qualified employees in HALO sector. [00:17:20] Gym rescue and full-service concept completion. A few key takeaways: Finding qualified employees is a big challenge for many companies invested in the space. As an employer, it's important to constantly be looking for dedicated and qualified employees who can grow with your company. To be successful in the sector, it's important to understand the marketplace and the needs of the demographic before building a facility or concept. Identifying and solving the problem in the marketplace is one key to success. Passion fuels the industry and new ideas constantly emerge. However, it's important to evaluate the viability of unique business concepts before investing in them. If you're seeking advice from an advisor, it's essential to conduct your own experiment before seeking outside help. Figure out what works for your business and what the "special sauce" is before seeking advice. Continuous learning is crucial in the industry. Attend trade shows, invest in personal training and group exercise classes, and seek out opportunities to learn from clients and other professionals in the industry. Click here to download transcript. Connect With Us: Instagram: https://www.instagram.com/thehaloadvisors/?hl=en Facebook: https://www.facebook.com/Integritysquare YouTube: https://www.youtube.com/@halotalks Twitter: https://twitter.com/thehaloadvisors LinkedIn: https://www.linkedin.com/company/integrity-square/ Website: https://www.halotalks.com Loved this episode? Leave us a review and rating here: www.ratethispodcast.com/halotalks and don't forget to check out the HALO Academy for Executive Education opportunities.
How World Gym Became One of the Greatest Bodybuilding Franchises
01:10:56

How World Gym Became One of the Greatest Bodybuilding Franchises

In 1976, Joe Gold founded World Gym International during the heyday of Muscle Beach in Venice Beach, California. World Gym is where iron men like Schwarzenegger and Lou Ferrigno worked out on the regular. This week, we interview Jarrod Saracco, World Gym's COO. He is a 25-year veteran of the health and fitness industry with experience at every level of club operations. We discuss: ► The history of World Gym ► What he anticipates the future of World Gym will look like ► Key essentials for running a successful gym or club ► What to know about gym equipment before you stock your gym ► Why gym design and member experience are more important than you think What to Know Before You Stock Your Commercial Gym: https://youtu.be/Rxmlq492uaM Why Your Gym's Design and Experience Matter More Than You Think: https://youtu.be/J_KrXwH5GZk #goldsgym #worldsgym #bodybuilding #gymfranchise #ArnoldSchwarzenegger ====================================================== ► Subscribe to our channel and turn on your notifications so you never miss a new video when it’s published: https://www.youtube.com/user/EscapeFitness ► Shop gym equipment: https://escapefitness.com/shop ====================================================== Connect with us on social 👇 ► Facebook: https://www.facebook.com/Escapefitness ► Instagram: https://www.instagram.com/escapefitness ► Twitter: https://www.twitter.com/escapefitness ► LinkedIn: https://www.linkedin.com/company/escape-fitness
Ep 8 Tips For Running A Successful Health Club Business With World Gym COO Jarrod Saracco
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Overcoming Fitness Industry Labor Shortage - Adapt & Thrive with Jarrod Saracco on HALO Talks
19:14

Overcoming Fitness Industry Labor Shortage - Adapt & Thrive with Jarrod Saracco on HALO Talks

In this video, you will learn: 1. What is the root cause behind the labor force challenges in the fitness industry? Discover the surprising factors that have led to a shortage of qualified professionals. 2. How has the rise of technology and social media impacted the fitness industry's workforce? Uncover the ways in which the current generation is shifting their focus from traditional jobs to online opportunities. 3. What happened to the fitness professionals, trainers, and coaches who were forced to go on their own? Learn about their journey to survive financially and the creative solutions they've come up with. 4. Where are these fitness experts now offering their services? Find out how they're adapting to the changing landscape by utilizing unconventional spaces and platforms. 5. How can the fitness industry overcome this shortage of skilled workers? We discuss potential solutions and strategies to attract and retain top talent in the field. - With Jarrod Saracco on HALO Talks ◽️◽️◽️◽️◽️◽️ Find HALO Talks / Integrity Square at: WEBSITE: https://www.halotalks.com/ INTEGRITY SQUARE: https://www.integritysq.com/ HALO ACADEMY: https://www.thehaloacademy.com/ LinkedIn: https://www.linkedin.com/company/integrity-square Twitter: https://twitter.com/thehaloadvisors YouTube: https://www.youtube.com/@halotalks Instagram: https://www.instagram.com/thehaloadvisors/ TikTok:https://www.tiktok.com/@halotalks Facebook: https://www.facebook.com/Integritysquare #FitnessIndustry #LaborShortage #OnlineFitness
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